This Privacy and Cookies Policy establishes the terms and conditions under which M/s Witty Wise Solutions, with registered address at L.G.8, Vaishali shopping centre, Vaikunthlal Mehta Rd, next to options fashion mall, JVPD Scheme, Juhu, Mumbai, Maharashtra 400049, that currently operates the sales of the WEARANAKE brand in India, as well as the companies belonging to the Wearanake Group as applicable in each given case (hereinafter, jointly "Us" or "the Data Controllers"), processes the personal data that you provide Us with when using the website www.wearanake.com (hereinafter, "the Website"), the mobile application or app (hereinafter, the "App"), or other applications, software, digital media, storage medium, or functionalities related to the commercial brand WEARANAKE in India (jointly, "the Platform").

When using the Platform, each time you provide Us with or it is necessary for Us to access any kind of information which, due to its characteristics, allows us to identify you, such as your name, surname, email address, billing or shipping address, telephone number, type of device, or credit or debit card number, etc. (hereinafter, "Personal Data"), whether for purposes of browsing, purchasing our products, or using our services or functionalities, you will be subject to this Privacy and Cookies Policy, Use and Purchase Conditions, and other documents cited therein (jointly, "the Terms and Conditions").

Collection of Personal Data and Processing Purposes

Before using any of our services or functionalities, you must read this Privacy and Cookies Policy as well as the Terms and Conditions in the section regarding the relevant service or functionality.

You may choose not to provide certain Personal Data, or withdraw consent subsequently by sending a written intimation. However, not providing compulsory information or withdrawing consent may make it impossible to manage your registration as a user or to use certain functionalities or services available through the Platform.

The Personal Data provided by you will be collected and retained on behalf of Wearanake India.

You guarantee that the Personal Data provided is true and accurate, and agree to report any change or modification thereto. If you provide us with Personal Data of third parties, you are responsible for informing them and obtaining their consent for the purposes indicated in this Privacy and Cookies Policy.

How We Use Your Personal Data

1. Registration and Account Management

Personal Data is used to identify you as a Platform user and to provide access to functionalities, products, and services available to registered users.

2. Purchase and Contract Fulfilment

Personal Data is used for development, compliance, and performance of purchase contracts and any other contracts with Us through the Platform.

• If you choose to save your card, you authorize us to process required details for activation and use. Card security code (CVV/CVC) is used for purchase authorization and is not stored afterward.
• You may change or delete saved cards through the My Account section. Card data is stored and transmitted in accordance with recognized confidentiality and security standards.
• If you purchase a Gift Card and provide third-party data, you are responsible for obtaining required consent for shipment, delivery verification, and related support.
• If Cash on Delivery is available and selected, additional bank details may be required for reimbursement via bank transfer and may be shared with service providers involved in cross-border transfers when necessary.

3. Service Communications

We may contact you by email, telephone, SMS, push notifications, or equivalent communication channels regarding updates related to functionalities, products, contracted services, and Platform security updates.

4. Customer Support

We use Personal Data to attend to and manage requests through customer service channels in relation to the Platform or physical stores, and to monitor service quality.

Newsletter Subscription

If you authorize subscription to the WEARANAKE Newsletter, we may provide information about products and services through email, SMS, push notifications, or other electronic means.

Newsletter subscription may involve use of Personal Data to personalize advertising and communications. To improve service quality, we may analyze purchase history, preferences, and interaction patterns for user profiling, marketing studies, and quality surveys.

Registered users can manage communication preferences through the My Account section and can unsubscribe at any time through the Newsletter section or unsubscribe links in communications.

Data Protection Rights

The Data Controllers undertake to respect the confidentiality of your Personal Data and guarantee your rights. You may exercise rights of access, rectification, cancellation, and opposition by emailing privacy@wearanake.com with the reason for your request.

If your request concerns an email address used as personal data, please include that email address explicitly in your written request.

Other Necessary Uses and Sharing of Personal Data

To fulfil this Privacy Policy, Wearanake Group entities and selected third-party service providers may process your Personal Data where directly involved in relevant purposes, including financial services, fraud prevention, technology, logistics, transport, customer support, and transaction analysis.

By providing Personal Data through this Platform, you authorize processing and sharing with such collaborators, including where providers are located in India or outside India, subject to applicable legal protections.

We may disclose Personal Data to Government agencies if required under applicable law, including for identity verification, prevention, detection, investigation, prosecution, and punishment of offences.

Security Practices

WEARANAKE India adopts reasonable security practices and procedures as mandated under applicable Indian laws. Companies within Wearanake Group adopt similar safeguards to prevent unauthorized use or disclosure of Personal Data.

What Are Cookies?

A cookie is a small amount of information downloaded to your device when you visit certain websites. Cookies improve browsing by remembering actions and preferences such as login and region selection.

What Cookies Do We Use and Why?

• Necessary cookies: required for core website functionality, form completion across pages, and secure access.
• Functional cookies: remember preferences, authentication state, interface choices, and security protections.
• Performance and analytics cookies: help us understand website usage, improve experience, and measure performance.
• Advertising cookies: tailor relevant marketing and may involve approved third-party partners.
• Social and content cookies: enable social integrations and media/content tools used on our website.

For more information on cookies and related technologies, please review the latest Privacy and Cookies details made available on the Platform.